Start with a very strong introduction where you describe the problem you are addressing and make sure you get the audience’s attention by using a personal story or powerful statistics

Describe your solution, how it solves the problem you have identified previously and how it is different from the existing competition (if any!)

Portray who is affected by the problem (your customer) and find out how many individuals are affected to show how big the market is

Demonstrate how your idea will make money and the potential for it

Have a strong closing sentence a slogan for your idea

Practice, practice, practice!